Historically, Hajj and Umrah pilgrimages were the mainstays of the halal tourism sector. Muslim travelers’ preferences have shifted away from traditional locations like Mecca and Medina toward top vacation spots and resorts as a result of the development of higher middle-class Muslim customers and the increase in interconnectedness.

The halal tourism industry is anticipated to be worth US$ 255.0 billion in 2022 and is anticipated to grow at a robust 4.0% CAGR from 2022 to 2032 to be worth US$ 365.0 billion by the end of 2032.

Halal refers to what is acceptable in accordance with Islamic law and beliefs. As the number of wealthy Muslims has increased, the halal business has grown to include a variety of lifestyle services such as halal travel, tourism, and hospitality. Halal tourism is a specific sort of religious travel that focuses on practices that are in accordance with Islamic dietary restrictions, clothing codes, social mores, and behavioural norms.

One of the tourist sectors with the fastest growth rates in the world is the worldwide halal tourism business, according to Future Market Insights. The recent changes in the worldwide halal travel and tourist business are a result of ethical consumer trends and a shift in Muslim customers’ attitudes.

The drivers and restraints of the global halal tourism industry

A new phenomenon in the worldwide tourist business, halal travel has recently attracted a lot of attention. Tourism goods and hospitality services that adhere to Islamic principles are referred to as “halal” in the business. Halal food service, alcohol-free eating places, gender-specific spa services, recreational opportunities, separate swimming pools, prayer spaces, and even women-only beach access are some of these activities.

The Hajj and Umrah pilgrimages were historically the main draws for the halal tourism sector. Muslims no longer choose traditional tourist spots like Mecca and Medina, preferring instead to visit upscale resorts and holiday destinations as a result of the expansion in upper-middle-class Muslim customers and the degree of interconnectedness.

The halal tourism business is anticipated to gain popularity and grow into a vital component of the thriving worldwide halal tourist industry. The hotel and resort tourism industries have exploded globally in recent years to meet the expectations of Muslim tourists who wish to take advantage of complete leisure and hospitality services while still adhering to Islamic customs and culture.